In order to make the approach to the subject wine easier for guests as well as for serving staff, the Husar Winery has developed a new wine marketing strategy which led automatically to a new dispensing system.

Baron Schmalvogl defined 12 Husar Wines whose labels are only distinguished by color and corresponding names, i.e. Red Husar, Green Husar, etc. (see Husar Product Line).

Hence, all wines can easily be remembered by anone, regardless of nationality and/or language, since colors are the same all over the world and known to everyone. The wine cards contain a short description of those 12 wines, providing relevant information for the consumer. In combination with wine tasting of these 12 products, it is easy to obtain the art of wine knowledge in a short time - the key here is remembering color and taste - and not having to learn complicated things about grapes, locations and vintage.



New Counter & Distribution System

Internal organizing is important. The various color labels and the matching bottle caps provide for easy recognition of each wine and prevent mistakes. Matching stickers for the guests’ wine glasses prevent further mix-ups. This system even simplifies additional orders.

Bottles which are not yet empty can be sealed with a vacuum plug and pump and may therefore be stored for a few days, resulting in considerable savings. In this context, we would like to point out that our products are not available in any supermarkets.

We would be pleased to personally present to you our Gastronomy Service Package! Please contact us under (+43) 02682/62912 or send us a short e-mail